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Karla Kuri

Karla Kuri

Retail Account Director, Mexico

Over the past 8 years Karla Kuri has supported client relationships for Unilever, Bayer, Shering Plough, Ford and Lincoln. As Retail account director for GTB México over the last two years, Karla has led and supervised the offline and digital communication strategy. Managing Ford's national network of Mexico FDAF, overseeing media relations, branding, advertising and website development efforts. Working and collaborating on all aspects with approximately 70 dealers, helping instill new processes and rebuilding the brand storytelling to make consistency at any point of contact with the consumer to help grow retail sales.